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Never wash the paint with the same washmitt and water you use for your wheels!!
Alfa was also my first car, a GTV 2.0 1982, more or less same motor like this spider. But turtle wax, no thanks. I prefer SWISSVAX: http://www.swissvax.ch
Wash the car, drive 100 miles on a straight road through the desert. Repeat.
Actually there are some quite wonderful roads for driving an Alfa near that approximate section of desert. The N4 from Big Pines to Valyermo has dozens of switch backs. Don’t know why these roads were chosen. Perhaps to get the salt flats sequence? But that would probably be most interesting in a muscle car.
Very nice video….This is the style, Alfa-classic.
This 2m film would suit a nice music video.
A wonderful and so underrated Alfa. If only the car wash was al a Cool Hand Luke!
If they want to do one on my ’75 Elite, the proper underwriter should be Excedrin.
Gosh, what a lot of positive comments for a short film that the anointed tells us is worthless!
Sounds pretty much the same as my twin IDF Fiat 124 did when I recorded it with a simple GoPro.
Driven pretty much how I would in my old 124.
Bryan, I hugely enjoy these gifted artists, not as a sycophant, but because these videos express what I love about cars. I’ve seen nothing else that captures that organic car passion. I also recognize the tremendous work to put this quality and quality out there at no cost to us.
not everyone likes van Gosh, those who do are spoken to by the artist. To me this is art.
I hear ya’ Paul. Like I said before, I’ve greatly appreciated the artistic video work they’ve been doing, and have expressed that, since day one. When I said I agree with the naysayers, I meant I agreed with not thinking this was Petro’s best work. I don’t, however, believe the message should be said in a way that belittles someone with a differing aesthetic. I hope I didn’t seem insulting and I’m glad other folks enjoyed it. One thing I do feel it had going for it was the sight and sound of a car being driven with esprit. Just… Read more »
Right up there with this gorgeous IOM tidbit. I’m a film addict, but I have to admit that digital in the hands of an expert is also addictive.
OK, call me shallow. But I thought it was the best video I’ve seen on this site.
I’m not that old and I save my bitterness for things more important than cars but I do agree with the naysayers. Also, Paul, I don’t agree with your “don’t say anything” comment. I and others here have been watching with great pleasure as Petrolicious’s automotive movie/storytelling chops get better and better. We feel it’s our duty to express our displeasure when they f-up. I doubt Petro just wants a herd of undiscerning yes men/women watching their stuff. There are plenty of of other places to go for that junk.
Alfa spider is fantastic. Emotion of video is wonderful. Couple of bitter old fools committed to bullying another artistic and beautiful video piece.
Thank you petrolicious for making my day. Bitter old fools; if you can’t say something nice, don’t say anything at all.
You, know I cannot easily think of a major studio film in the last decade or two that does not have some element of product placement. You see the face of the male lead’s watch, and the cameraman shows you the brand. A character from a subplot gets in a car, and you see enough to know the maker. Four men sit at a table and drink beers. The labels are visible. Product placement is all over the place. I am not a big fan of the sponsors products: I like the German Sonax stuff. Who cares?
Lovely little film. Silly in places but so what. In any number of ways this could have been me, or a lot of people like me. I like to drive a smaller, normally aspirated, double-over head cam, I-4 roadster in the the deserts outside LA. The firing order is 1 3 2 4. The exhaust is a straight thru type, with a resonator first and a silencer later, and it sounds a lot like this Alfa. There are mesh back driving gloves in the glove box, and a black leather jacket with a band collar in the trunk. And when… Read more »
I loved the bit about the mesh back driving gloves;… in the GLOVE BOX!!
I’m in the advertising business. I don’t mind these things when they’re done well. I’m in the ad business, so I’m probably more cynical about this stuff. This was ok….nice car, nice scenery, but it felt like the marketing department’s paws were all over it. The way he drives that particular car is pretty ridiculous (although that’s subjective)….but I can just hear the marketers saying, “Yeaaaah! And let’s make it a GREEN Alfa, for brand registration! Perfect!” EEEuuugh.
I believe any criticisms are worth the collective value of what we all paid to watch this video.
Sorry Guitar Slinger, watch it again. The screeching sounds are on pavement, not dirt. And the audio is recorded digitally, but it’s actual audio from the shoot. Learn a little something about filmmaking.
This probably is my most favorite TV commercial! It’s got my second all-time favorite car in it! (I honestly don’t know what my ‘first’ all-time favorite car is, probably something I’ve never driven.)
Gee … and all bets are a Trump ad is your number one !
Slightly ridiculous, making the car dirty just to wash and wash it again, isn´t it?
No problem with a commercial now and then I just feel kind of sympathy with the Alfa when I see how the gears are thrown in.
Great driving shots!
I question whether the sound track is all from this car. It sounds a bit deep throated for an Alfa engine in some parts. I ‘d like to see what’s under the hood.
what a ride…..nice video
At least one Spider that is driven like it should be driven. If there was some product placement, it did not worked anyway, because without reading the comments here I would have not known this.
So overall I liked the video but some words by the owner would have made this video even better…
I drive a modern Alfa Romeo here in Belgium Europe. As a matter a fact, I might order a new Giulia soon. But I’m also interested in owning one of these spiders (for fun in the weekends)
OK everybody, calm down, step away from your keyboards, get over yourselves and just try to enjoy a couple of minutes of a cool car making great noises out in the boonies. Please.
Love the gorgeous S2 Alfa, but disappointed with the video. What’s with the uber-dramatic car washing scenes? Sponsorship is plenty cool, but I think product placement could have been handled a little more creatively and less cheesy than this. “Advertise Tastefully.”
Who cares about the product placement, it was just a couple of seconds of the video. Bellissimo! Great job Petrolicious.
Love these! But, water on my Alfa? Gasoline on a fire!
che bella machina!!!!!!!!!!!!!!!
What is everyone’s problem. You need commentary, read the alfa spider wiki page. You need a “story”, just use your imagination. This is exactly how I am with my car. No words, no apologies; I just drive and smile. And yes, they need Sponsors, get over it.
nice wax commercial the great turtle will be proud.
I totally agree with Eric and several others’ comments. If adding commercials by sponsors is necessary to continue Petrolicious (and it can’t be cheap to film & edit the spectacular videos that are uniquely yours), then I’d suggest that you run such footage at the beginning or end of the clips we want to watch (before or after the drive). The commentary by car’s enthusiast owner is also a integral part of my enyoyment and learning process, e.g., what year is the car? Is it stock? If not, what tasteful modifications were made (this Alfa doesn’t sound stock)?
I’m as much a lover of the cool desert shots as anyone else, but not including commentary from the owner leaves one wanting in a petrolicious video.
Washing the car.. interesting touch. That tends to be left out of the usual experience. Can’t say I’d use Turtle wax though. 😉 Just noticed that aspect of the film after reading the comments below.
I have to agree with the gentry. I thought he was going to drive off a cliff like in Thelma and Louise. It’s great that you got a sponsorship from Turtle Wax but that’s not why I stop by here. The video really doesn’t make sense. Who drives an Alfa on a straight road? The director should know this! I think an old Mustang would’ve been a better fit. You should go back to the video of Conrad Steveson or “Building Your Dream”, a lot of the elements in those videos were inspirational and authentic.
One of the biggest reasons I love Petrolicious stories is the people, their reasons for owning and loving the car. Without the commentary from the owner, it’s just not interesting. Might as well just look at still photos on Instagram…
While it’s a pretty obvious commercial for Turtle Wax, at least we see this guy flogging his Alfa on road and dirt, and not just nicely driving over two lane roads in the countryside. More tire screeching, please.
Hey zippy … guess what ? Like the exhaust sounds …. the tire screeching is digitally faked as well . Tires don’t screech on dirt .
And the car? No commentary about the car? No voice overlay from the owner telling us what he likes? And why the high desert shot? There’s a perfectly good road along the coast more endearing to the car and its purpose.
have same exact color and year…..a blast it is
Sometimes the voice overlays come across as a touch… er… self-involved. This video is a simple pleasure in its own way. As for the dirt, I don’t know about you, but if I saw a big stretch of open, flat desert begging off to my right, I’d be twirling the wheel and heading over there double time, just for the fun of something different. Variety is the spice of life!
The price tags have become ludicrous . But damn when it comes down to it there’s very few classics out there that can stir one’s emotions as much as a simple straight forward Alfa Spider . Begging the question … why in the name of St GearHeaditis and Count Alfa Vatori did ‘ y’all go so far out of your way to over dramatize and over Hollywoodize [ both music and production wise ] this video ? A 1000 shames upon your souls . Seriously gents . That LaLa Land thing needs to be cast aside [ pun intended ]… Read more »
GS…Heres the sound of my Spider which is similar in parts to the Spider in this video …
Might have same Alfaholics exhaust etc…agreed it has been enhanced. What irks me is where are the corners ? The car needs corners, Alfa Spiders need corners…Alfas full stop require corners. This is basically a 105 coupe with an even shorter wheelbase, crying out for tight stuff.
Beautifully shot, but wondering if the Alfa Spider S2 would have been better served on a classic mountain pass or filmed on an early morning blast in the hills…