Artwork From Our Porsche 911 Carrera T Film Is Now Available In The Shop
Have you seen today’s film yet? If you’re reading about a series of posters based on it, it’s safe to assume the answer is yes. Like you, we also wanted more, and even though we already went to Switzerland and back to drive one through the Alps, we were still enamored with the 911 Carrera T to the point where a film wasn’t enough to immortalize the occasion.
“But it’s just another new 911, why should I care?” Partly true. It is a new Porsche product with 911 in its name, yes, but it’s not “just” that. It is fantastic to drive of course—lighter, more focused than the S but retaining performance perks like the mechanically-locking differential—but the significance of the car extends well beyond what a few will have the chance to feel from the driver’s seat. Even if you never intend to buy one, drive one, or even really like the car, it should still be celebrated for what it represents. We’re coming up fast on 2018 and there’s no need to reiterate the impending electric and driverless future, so the fact that we’re seeing this effort towards driver-focused machines not only being maintained, but championed, is not only refreshing but confidence inspiring; confidence that we aren’t alone in wanting to hold onto the value of human input and feedback when it comes to transportation. That it should never be pure utility.
To celebrate this car and what its existence represents then, we’ve produced a series of four posters in collaboration with Car-Bone from our film shoot. Full of bold colors and the statement-making 911 Carrera T, the set works well as a group but each piece stands on its own with equal impact.