Journal: Cool Illustrations Advertised the Robust Mercedes Transporter

Cool Illustrations Advertised the Robust Mercedes Transporter

By Petrolicious Productions
October 24, 2013
3 comments

One look at these well-designed, colorful vintage ads and photos of the Mercedes L 319 Transporter utility van or truck and you’ll nearly forget that just over five years earlier the company was at full-tilt creating machines for war—that’s a story for another time.

The L 319 was produced in direct response to the German Federal Minister of Economics, Ludwig Erhardt. He had called upon his countrymen to get Germany back into motion with a new means of transportation. Mercedes solution provided a modular platform that could fulfil a wide-range of daily functions. Whether it be transporting goods, people, construction jobs, and even fire trucks, the L 319 was the “people’s worker car”.

A glance at the campaign materials and you’ll be well versed in just about everything the L 319 is capable of: food deliveries, shipping supplies, and a mechanic’s best mobile workshop.

Image Sources: mercedes-benz.mojforum.si, definemotorsports.tumblr.com, autowp.ru, autowp.ru, pinterest.com, commercialmotor.com, emercedesbenz.com, pinterest.com, 319er-club.de, pinterest.com

 

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Liam Shubert
Liam Shubert
8 years ago

next up, Pinzgauer!!

ralfvonraab
ralfvonraab
8 years ago

it´s so sad. this brand has gambled away all the glamour and all the glory. in rust they sleep….

Inigo Loy Colmenar
Inigo Loy Colmenar
8 years ago

Said to be the fastest race car transporter of its time:

http://www.youtube.com/watch?v=qFXtMyNz-6w