Journal: Color Inspiration: Yellow

Color Inspiration: Yellow

By Petrolicious Productions
November 27, 2012

Design and color have a large part to play in the history of the automotive world. Here, we’ve married the two things together for the purpose of showcasing their influences on automotive culture.

Some facts about yellow cars:

According to a study by, yellow cars are less likely to get stolen than cars of colors that are more popular. The reason for this could be because the resale value is much higher for a commonly-colored car like silver/gray, black, or blue, and also because a yellow car or other brightly-colored cars are more likely to be spotted by the police. (Source)

“[Founder of Hertz Rent-a-Car System and creator of the Yellow Cab Company in 1915, John Hertz] read a University of Chicago study that suggested the color yellow with a bit of red mixed in was the color most visible from a distance, and so he proceeded to paint all his taxis the color that would eventually come to be known as ‘taxi yellow. It became an industry trend, which of course was continued when he and his partner, Walden Shaw, branched out to other cities, including New York City.”

Allan Fromberg, Taxi and Limousine Commission (Source)

0.4% of cars on the road are yellow. (Source)

Image Sources (clockwise from top): 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11

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4 years ago

You are working superbly, understudies ought to be furnished with these kinds of chances since they are learning beneficial things and answerable for accomplishment in our nation later on so I choose to find out quality work. I am propelled by your words and need to thank you for composing such an extraordinary post.

Beehive Targa
11 years ago

Here’s some more yellow bits to add to this page. 🙂

Afshin Behnia
11 years ago
Reply to  Beehive Targa

Nice! Thanks for sharing.

Josh Clason
11 years ago
Reply to  Beehive Targa

Nice collection!

Beehive Targa
11 years ago

Here’s some more yellow bits to ad to this page. 🙂

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