Journal: Before It Was the Bus, VW's Type 2 Worked for a Living

Before It Was the Bus, VW’s Type 2 Worked for a Living

By Petrolicious Productions
May 7, 2013
7 comments

VW is known for some spectacular vintage advertising, ads which were instrumental in their success as a viable large-car alternative in America, itself a stepping stone to the international behemoth of modern-day Volkswagen. During this time, the Type 2 was merely an inexpensive workhorse (as illustrated by these print ads and brochure images), designed and developed long before its days as a counter-culture icon, a time when the idea of a 21-window bus fetching nearly six figures was simply inconceivable.

We never tire of these fantastic old images, and we think you’ll enjoy them, too.   

Image Sources: thesamba.com, thesocietypages.org, atticpaper.com, atticpaper.com, atticpaper.com, attickpaper.com, vwbussale.com, flickr.com, flickr.com, flickr.com, flickr.com, flickrr.com, bigbluevw.com, samplecar.com, vintageadbrowser.com, vintageadbrowser.com, vintageadbrowser.com, ibelieveinadv.com, robertlpeters.com

 

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Alberto Torres
Alberto Torres
4 months ago

The Volkswagen Style 2 is a forward-control light commercial vehicle produced in 1950 by the German carmaker Volkswagen as their second car model. It is officially known (depending on body type) as the Transporter, Kombi, or Microbus, or unofficially as the Bus (US), Camper (UK), or Bulli (Germany).
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Type 2 “Upright” Engine: Type 1 engines were used on early Type 2s. The engines were virtually interchangeable, but because the Transporter was a heavier vehicle that required more power to operate, each model year had a larger engine.

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thebloggerman
1 year ago

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Kevin Johnson
1 year ago

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ethancarter
ethancarter
2 years ago

A level burden floor yet at a more noteworthy stature, while the Corvair pickup bed and floor ventured down before the motor compartment to a much lower load floor which functioned admirably with detail view at ukessaywriters.co.uk the exceptional Rampside setup for stacking.

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2 years ago

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wjohns4
wjohns4
9 years ago

Love these classic ads. If you are looking for more imagery on the iconic VW Van you might want to check out this webpage “The Vintage VW Van Presented in Dealer Book Glory”. Great vintage VW stuff.

http://modular4kc.com/2010/07/07/the-vintage-vw-van-presented-in-dealer-book-glory/

Alan Franklin
Alan Franklin
9 years ago
Reply to  wjohns4

Great stuff, thanks for sharing.