Journal: I Witnessed the Ferrari N.A.R.T Spider Go for 27.5 Million

I Witnessed the Ferrari N.A.R.T Spider Go for 27.5 Million

By Andrew Schneider
August 19, 2013

When I began my internship at Petrolicious and screened the footage of the ’67 Ferrari 275 N.A.R.T Spider video that we shot, I could hardly wait to meet the Smith family. Eddie Smith Jr. tells the story of his father with such admiration. I felt I could imagine his father driving the car down the same roads on which Petrolicious had filmed the car. Our team had become close with the family and really understood how close this Ferrari was to the family. After learning I would be heading to Pebble Beach where I would see the car be auctioned off, I knew it was in for a memorable experience.

At 8:35 in the evening, the conference room lights of the Portola Hotel dimmed in anticipation. An engine roared at full volume, and the video we’d shot of the Spider appeared on screen demonstrating the car’s beauty and pure power as it roared down a North Carolina road at over 100 miles an hour. I sat rapt as owner, Eddie Smith, Jr., drove the car for the last time onto the auction block—the crowd applauded.

Eddie and his sister gracefully approached the podium. They radiated with emotion as Eddie gave a heartfelt speech about his dad’s love for the car and his family’s reasons for bringing it to auction. When Eddie mentioned that the proceeds from the car would be going to charity, I heard gasps from the audience which led to murmuring and then more applause. Everyone was thinking, “This car is estimated to sell for 14–17 million dollars, and the family is donating it all to charity?” I could almost tangibly feel the respect and admiration the audience had for the car and the family in the room. In that moment, I knew that the car would demand well over 17 million dollars.

The bid started at 10 million dollars and was immediately raised to 16 million. After that, 17 and then 20! In a short time the bid was double the opening bid. There was an electric buzz in the room, and I absorbed every bit of energy as I began to realize I was witnessing a historic moment. The auctioneer took his time as the price crept up and up, a million at a time until it finally reached a whopping $25,000,000 ($27,500,000 including the buyer’s premium). When the auctioneer slammed the hammer, the crowd gave the family a standing ovation. I couldn’t believe what I had just seen. Having met with the family on multiple occasions over the weekend, I had heard history and stories, and I had developed an emotional connection with the car, so watching the family embrace was a special moment. I know the family is very happy to have raised so much money for charity, but it wouldn’t surprise me if Eddie called to check up on the car once in a while

Click here to see the RM Auctions listing.

Photos courtesy of RM Auctions


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Randy Hartmann
Randy Hartmann
10 years ago

Inquiring minds want to know….who bought it? A Russian mobster maybe? :p

Matthew Lange
10 years ago
Reply to  Randy Hartmann

It was brought by Laurence Stroll. The man behind Tommy Hilfiger and Michael Kors. He’s a serious Ferrari collector whose already owns a 250GTO and a 330P4. He also owns Mont Tremblant race track in Canada. By all accounts it’s in good hands

Matthew Lange
10 years ago

Here’s RM’s video of the auction itself

Jim Valcarcel
Jim Valcarcel
10 years ago

Thank you for this touching write up. What a fitting next step
In the life of this car. That now it should go to help so many people
In need these days.

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