Market Finds: You Should Buy This Dodge Polara on a Dare

You Should Buy This Dodge Polara on a Dare

By Petrolicious Productions
March 10, 2014

The car: 1961 Dodge Polara

Price: $14,500

Location: Burbank, California, USA

Original Ad: Click here

In 1960, Harvard researchers Timothy Leary and Richard Alpert began a research program called the Harvard Psilocybin Project to test the effects of LSD. With the help of poet Allen Ginsberg, they made an effort to introduce the drug to intellectuals and artists and see if the drug could help folks “turn on” and reach a new level of consciousness. One can only wonder if Virgil Exner, Vice President of Styling at Chrysler, was a participant of this study when he designed the 1961 Dodge.

Exner was the industry’s golden boy in 1957 when his “Forward Look” snagged the styling leadership helm from General Motors. Every brand, from Plymouth, Dodge, DeSoto, Chrysler, and Imperial had low beltlines and rooflines, and soaring fins, making the rest of the industry (yes, we’re talking about you, ’57 Chevy) look dowdy in comparison.

But all was not well in Highland Park. Increased demand caught Chrysler off-guard, and the rush to meet demand resulted in poor build quality. A recession the following year, combined with Chrysler’s newfound poor reputation, killed sales. And then GM debuted its 1959 line with fins even taller than Chrysler’s. What Exner didn’t realize was that Atomic Age outrageousness (witness the 1959 Cadillac) was on its way out, so when the 1961s were rolled out, it was obvious that Exner was out of touch . . . if not on drugs. With reverse-slanted fins and a sad face, the 1961 Dodge paled in comparison to anything from GM, all of which looked fantastic in comparison. The Dodge was available as a Dart (in Seneca, Pioneer, and Phoenix trim levels) and Polara, with the latter being the larger and more deluxe of the two; it also had nifty taillights, almost resembling an ingrown toenail. And if you think the Dodge is ugly, perhaps you should take a look at the 1961 Plymouth.

But Atomic-Age weirdness does have its redeeming qualities, which is why this 1961 Polara on eBay – a “car of distinction at a moderate price” – caught our eye. It’s local to Petrolicious and while this four-door sedan may not be the most desirable vehicle out there but it makes for an affordable collectible with tons of character. Equipped with the base two-barrel 361, push-button TorqueFlite automatic transmission, and rare power windows and air conditioning, the Polara is a nice older restoration with a repaint and the interior recovered in NOS material so that it “is ready to drive, show and enjoy.” We dare you to find another cheap collectible that is as interesting as this.

If you know of a great, stylish car for sale and would like us to feature it, let us know!

Petrolicious makes no claim as to the accuracy of the information contained in the car’s original listing, nor will it be held responsible for any errors in said information. If you’re interested in this car, do your homework and research it extensively before you buy.

Join the Conversation
0 0 votes
Article Rating
oldest most voted
Inline Feedbacks
View all comments
5 years ago

Start here for getting the imvu credits and you will gain complete access in the imvu world and you can play all the games in the world of imvu much comfortably.

Emanuel Costa
Emanuel Costa
8 years ago

Bidding stoped at 11.600 with poor interest… but the car is sure different, and the color helps to make it really unique

Dustin Rittle
Dustin Rittle
8 years ago

I for one have always sort of liked the atomic age late 50’s early 60’s Chrysler/Dodge designs. There was just something crisp and different about it compared to the Ford and GM designs of the day. Yes it only has the two barrel 361 but you got the cool ush button transmission to go with it. You got power windows and AC which are some pretty modern amenities. IF you want something a bit different this car would be the way to go plus look at them cool tail lights 😉